Will Clement is an experienced communications professional valued for his proactive and insightful counseling on reputation management issues. He is respected for his command of crisis communications planning and execution best practices, his ability to leverage influencer and stakeholder relationships, and a strong history of leading and executing multi-channel reputation enhancement and media relations strategies and campaigns.  

Complex and regulated industries are where Will thrives. He revels in helping clients navigate tough business challenges, mitigate or avoid negative publicity, overcome brand reputation issues, and tackle legislative mandates, contract disputes, lawsuits and solve for other business critical issues through strategic storytelling and leveraging trusted stakeholder relationships.

Most recently, Will spent time in the Biden-Harris administration at the United States Department of Agriculture (USDA) as a senior political appointee leading external communications for potentially significant issues regarding animal or public health concerns, most notably highly pathogenic avian influenza (HPAI) or bird flu.